7:08 am
March 15, 2019
"The new Simplii style is almost here. Don’t worry though, the way you bank with us won’t change. We’re still the same Simplii backed by CIBC, just in pink and green.
We’ve always helped to make money stuff easier, and we always will. But now, we’re about to do it with a bold new style."
One change that would help their clients is to get rid of their silly "targeted" promotions. Will this ever happen?
12:29 pm
January 9, 2011
There are LOTS of things they could do, and need to spend their time doing, to improve and at least get close to basic levels of services provided by competitors, like actually sending an e-mail specifically confirming something not available on the web site when requested, paying bonus interest monthly, detailed account information online etc.
But no.....
They would rather spin their wheels doing some silly navel gazing, in pink and green. Who knows, maybe somebody will actually deposit some money with them because of it ! 😀
Maybe it won't be as embarrassing as that other bank TV ad "get ready for what if " or something like that, an ad that has been going for over TWO years now of telling people to wait around and "get ready".
Marketing....
"Keep your stick on the ice. Remember, I'm pulling for you. We're all in this together." - Red Green
2:48 pm
May 21, 2021
Out with the old, In with the new.
With the recent passing of Tina Turner, Simplii the Best ... Better than all the rest, will be replaced with a more accurate representation of banking ... Welcome to Complicated ... A rebranding that exposes our weaknesses and embraces them!
At Complicated, you will now get your interest deposited into Avril Lavigne's bank account at the beginning of each current month, which can later be redeemed to purchase items from our special Avril Lavigne tribute website.
Complicated FAQ:
Question: Why suddenly come over unannounced, dresse d up like you're something else?
Answer: Although we like you the way you are, especially when you are driving in your car, we have decided to strike a pose, and take off all our preppy clothes.
Question: Tell me, why did you have to go and make things so COMPLICATED?
Answer: Chill out, what ya yellin' for? Lay back, it's all been done before.
Disclaimer: Avril Lavigne has yet to confirm or deny any relationship with Complicated.
7:30 am
February 10, 2018
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